Role Details
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Local Marketing Manager
Our client:
- Leading successful restaurant group
- Opportunity to be involved in brand transformation project
- Fantastic culture focused on creating a driven but relaxed working environment
- This Local Marketing Manager South role is ideal for forward thinking individual, who has experience of a local marketing role from either hospitality, retail or leisure
- You will lead marketing on a local level for 40 restaurants the South East and South West,
The role:
- The successful Local Marketing Manager South will take the national marketing and brand campaigns strategy and bring this to life on a local level for 40 restaurants across the South East and South West, using local customer insight and knowledge.
- The Local Marketing Manager South will act as the voice of the customer understanding trends, customer behaviour etc and create a calendar of local marketing campaigns based on seasonal changes, menu innovation, new and refurnished restaurants etc.
- As the Local Marketing Manager South you will identify local opportunities that put the company and brand in the heart of the community and gains positive brand awareness.
- In addition the Local Marketing Manager South will work with the digital team to ensure all channels are optimized on a local level to acquire customers and drive loyalty of existing customers.
Ideal candidate:
- You will have local marketing experience gained from either retail, hospitality or leisure
- It is essential to be able to demonstrate ownership of creating and implementing local marketing plans
- You will have experience of being involved in campaigns and the end to end creative process including briefing artwork and managing local influencer partnerships.
- You will have had budget management experience and will have commercial acumen along with creative flair and will thrive in a fast paced customer focused environment
- It is essential to have good project management experience and be able to juggle multiple priorities in a fast paced consumer environment
- As a person you will be energetic, super creative and enjoy being part of the regional team and central marketing team.
Benefits & details:
- Salary up to £43k plus £5k car allowance excellent bonus and benefits
- All travel paid
- Fantastic warm and friendly culture
- Region covers 40 stores across South East and South West – need to be located near a large city in this geography
Please send your CV using the form on this page, quoting reference 1/16557/7. Confidentiality assured.
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